IAM Sales Masterclass
Get Career Coaching by Software Steve, IAM Money Pit’s Top Salesman
WHAT YOU’LL LEARN
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- How to wear suspiciously expensive watches to meetings
- How to memorize your company’s “unique challenges” (which sound identical to everyone else’s)
- How to reference “what we did at Company X” (where implementation is still ongoing after 3 years)
- How to use terms like “industry-leading,” “AI-powered,” “quantum,” “blockchain,” or “zero-day” when describing IAM software
- How to take your CISO golfing right before renewal discussions
- How to disappear completely during implementation but reappears miraculously 6 months before renewal
MASTERCLASS LESSONS
THE EXECUTIVE WORKSHOP
“As I mentioned to your CIO on the golf course, our executive workshop in Vegas is completely educational. The fact it coincides with the Consumer Electronics Show is purely coincidental.”
THE ANALYST “UP AND TO THE RIGHT” MOVE
“We’ve just moved up and to the right in the latest analyst report. I can’t show it to you yet because it’s embargoed, but trust me—we’re the only ‘Visionary Leader’.”
THE COMPETITOR FUD
“I shouldn’t tell you this, but I heard Company X is about to lose their biggest client. Their approach only shows you the surface-level identity issues, leaving all those hidden risks completely exposed. If you want comprehensive visibility, you need our solution. But keep that between us.”
THE ROADMAP PROMISE
“That critical feature? Absolutely on our roadmap. Let me show you this very convincing PowerPoint slide with vague quarterly markers but no years specified.”
THE DISCOUNT DEADLINE
“This 20% discount is only available if you sign by end of quarter. My boss is already questioning why I’m offering it to you, but I told him your company is strategic for us.”
GET STEVE’S RESULTS
With this masterclass, you can:
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- Sell over $85 million in IAM software and services, without having your customer actually implement your tool successfully
- Earn $1.4 million in personal commissions annually while delivering $0 in customer ROI
- Strategically change employers every 2 years (always before implementations failed)
- Maintain a LinkedIn profile describing yourself as a “Trusted Advisor”